Company Profile

Eurobank Direktna a.d. is one of the leading financial institutions in the Serbian market, with the network of 127 branches and 5 corporate banking centres at key business, cultural, and historical locations across the country. The merger of Direktna Banka and Eurobank EFG ad Beograd  contributed to the establishment of a stronger and more dynamic financial institution, which accounts for 6.4% of the lending market in Serbia today. With the expanded business network, Eurobank Direktna a.d. reflects a synergy of the two strong banks and offers a comprehensive portfolio of up-to-date financial products and services that meet technological needs of modern clients. Operating with total assets of EUR 2 billion and capital exceeding EUR 300 million in the market of Serbia, Eurobank Direktna a.d is a reliable partner and safe choice of numerous clients, as well as an important factor in maintaining stability of the local financial system.

Constantly committed to investing in the community where it operates successfully, Eurobank Direktna a.d. will continue to realise programs focused on community improvement based on the defined CSR pillars such as health care, education, environmental protection, culture and equality. Since 2003, more than EUR 4.7 million has been invested in these areas.

The bank’s goal remains to be the bank of preferred choice for making financial decisions of citizens of Serbia, while operating with the sense of responsibility towards the social community, employees and its clients. Eurobank Direktna a.d. is a member of the Eurobank Group, a dynamic banking organisation active in six countries with EUR 70.9 billion in total assets and 11,329 employees. Eurobank Ergasias Services and Holdings S.A. (Eurobank Holdings) is the parent company of Eurobank Group. With a total network of 623 branches in Greece and abroad, Eurobank offers a comprehensive range of financial products and services to its retail and corporate customers. In Greece, Eurobank operations encompass a retail banking network, dedicated business centers, a Private Banking network and a dynamic digital presence. Eurobank also has presence in Bulgaria, Serbia, Cyprus, Luxembourg and United Kingdom (London).